The end of LIFT? Popular soft drink being pulled off shelves, enraging Aussies: ‘Sent to junk food graveyard’
- Lift set will be dropped from the Australian market and replaced with Sprite flavor
- The popular soft drink is no longer available online at Woolworths or Coles
- Popular TikTok account Russ Eats confirmed that he had heard Lift was dead
Lift appears to be being pulled off Australian shelves amid rumors that Coca-Cola has scrapped the popular soft drink.
The popular lemon drink, which has been a staple of the Australian market since the 1970s, is no longer available online at either Woolworths or Coles – sparking fears it may be gone forever.
Popular tick tock Account Russ Eats confirmed that he had heard speculation that Lift is no more – and said Coca Cola Amatel will replace it with Sprite Lemon.
Lift appears to be being pulled off Australian shelves amid rumors that Coca-Cola has scrapped the popular soft drink
“Lift will be dismantled and sent to junk food graveyard. It’s supposed to be replaced by Sprite Lemon, which I find a bit confusing,” he said.
The drink has offered an alternative to other popular brands like Solo and Kirks, but it appears its parent company has added the brand to its more popular Sprite range.
The Tiktok influencer said his replacement will contain caffeine, which will further sideline consumers.
He also said that Solo Lift “killed” in sales, so they decided to offer a similar product through the Sprite brand.
The popular lemon drink, which has been a staple of the Australian market since the 1970s, is no longer available online at either Woolworths or Coles – sparking fears it may be gone forever
Comments reacted to the announcement with indifference, with many saying they preferred Solo.
“Lift changed their recipe a while ago to make it with sugar alternatives, they were probably trying to salvage it at the time,” one person replied.
‘Can’t beat Solo, that’s why nobody bought Lift! It’s a good idea that they put it under the sprite name,” added another.
Others bemoaned Lift’s ability to mix with spirits, saying Sprite tasted like “gum”.
“You can’t mix vodka and sprite… it tastes like rubber. Buoyancy is good,” a man replied.
Daily Mail Australia visited several Coles and Woolworths outlets in Sydney and could not find Lift on any shelf.
Staff said they were unaware the drink had been removed and should consult with Coca Cola Amatel.
The company was contacted for comment on Lift’s future.
