Kanye West returns to Instagram to brag about Gap hoodie sales … while requesting a meeting with Bob L. Martin, Gap’s executive chairman and interim CEO
KanyeWest returned to Instagram on Thursday after deleting his profile from the site a few months ago following a 24-hour ban.
The 45-year-old shared a picture of Gap chairman and interim CEO Bob L. Martin to request a face-to-face meeting, writing, “My mom’s birthday was the first time I was able to sit in a Gap phone call with Bob Martin , Bob Fisher and other company leads. Bob Martin was one of the most inspirational people I’ve heard speak in business.’
“He (Martin) kept saying during the call, go to the stores. I came to Gap to bring good products straight to stores.’
Return: Kanye West, 45, returned to Instagram on Thursday after deleting his profile from the social media site a few months ago following a 24-hour ban; seen in NYC in May
The Heartless artist worked at a Gap store as a teenager and signed a 10-year deal with the retailer to create men’s, women’s and children’s clothing under his Yeezy brand.
The Grammy winner boasted about the success of his product.
“We’ve had two of the biggest sales days in Gap’s history since I’ve been there. We sold the perfect $14 million black hoodie for $80 a hoodie from a TV commercial that ran once.”
Meeting: The Heartless artist posted a picture of Gap’s chairman and interim CEO to request a face-to-face meeting
“I came to Gap to bring quality products to people at all times.”
He then asked to meet in person, writing, “Bob, I need to meet you asap.”
Bloomberg tells a completely different story. On Monday, July 11, the financial news outlet reported that alongside the firing of Sonia Syngal after nearly three years as chief executive officer and her replacement by Bob Martin, “an apparel manufacturing deal with Kanye West’s Yeezy brand had no meaning Results.’
Sales: The Grammy winner boasted about the success of his $80 Yeezy-branded hoodie, which launched online in 2021; pictured May 22 in NYC
“After announcing the project with fanfare, Gap executives have been mostly quiet on the matter,” the outlet added.
In January the financial times reported that the Rain artist’s hoodie and $200 crew-neck jacket sold out quickly after their launch.
However, these are the only two parts of the high-end line to be made available, and Gap executives felt sales had fallen short of expectations.
Expectations: A report on Gap Finances revealed that the deal announced in 2020 with Praise God artist had not met the company’s expectations; seen in LA in November
