Hotel bookings have seen a surge in sales this week – with guests being lured by the promise of air conditioning.
As the met office issues a warning of extreme heat, hotels have begun to capitalize on those keen to avoid the heat.
Temperatures are expected to rise above 40 degrees in some parts of the country on Monday, breaking previous records.
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Britons are resorting to booking hotel rooms with air conditioning to deal with the extreme heat
Many Britons find it difficult to sleep in the extreme heat – even with the windows wide open
Booking website Hotels.com is offering its 30,000 followers a chance to win a stay with air conditioning.
While Adrian Darling, 40, a product owner, has booked a £210 Premier Inn hotel in Bedford for Monday and Tuesday so he and his young family can escape the rising heat.
“We were a bit worried about how hot our house was going to get. We have three young children and a baby under a month old,” Mr Darling said.
A Premier Inn spokesman said: “There is high demand for all of our rooms at the moment.”
However, they added it’s difficult to say whether this is specifically related to the heatwave or some other reason.
Meanwhile, Brits have been posting on social media about their plans to beat the heat.
Chris Blackmore, @_chrisblackmore, wrote: “About 10 minutes from booking a hotel so I can sleep with AC on.”
Many Brits have started posting about their plans to beat the heat
Some book with the Premier Inn hotel chain to be able to sleep in the cool at night
Others complain that hotels have increased their prices due to the increasing demand for air conditioning
Another wrote: “Book at the Premier Inn while we speak for a few days of air conditioning.”
While Nick from London tweeted at @bluemoonstar: “Anybody in London in a hotel with air conditioning want to halve Monday and Tuesday nights?!”
Meanwhile, Michelle Shaughnessy @Michellesfunny complained that hotels were taking advantage of the high demand and raising their prices.
She tweeted: “I’ve booked a seedy 2 star hotel behind some train tracks for the upcoming London heatwave because every reasonably nice place with air conditioning has (at least) tripled their rates for the two hottest days of the year.”
The heatwave is affecting every region of the country – from North Yorks to East Anglia
In the east of the country, temperatures are expected to rise to over 40 degrees
Some just pondered the idea of booking a hotel room — and hadn’t done it yet
But others had clearly taken the plunge and decided to book a room before they were all taken
Others who had already booked tried to make sure their rooms had air conditioning
Meanwhile, those who have air conditioning at work also posted downright smug messages.
Writing on Twitter at @jess_xray, Jess, an advanced interventional radiology practitioner, in Liverpool, tweeted: “How many will seek refuge in radiology on Monday?” – with a link to the prognosis.
This radiologist from Liverpool was downright smug about having air conditioning in her infirmary
Festivals don’t usually advertise that they have air conditioning – but now they do
While scheduled events also promoted their cool credentials.
Manchester’s Refract Festival, for example, advertised its air conditioning alongside its other acts.
It’s not just people looking for air conditioning either.
Taking to Twitter, the Miss Bella of Cardiff owner posted a photo of her Cockapoo to @missybellarose and said: “First day on Twitter. Shopping with the ladies.’
Others posted photos of their dogs lying in the coolest part of the house, while some companies advertised their air-conditioned kennels.
This Cardiff Cockapoo wasn’t led through a park for her daily walk, but around air-conditioned shops
This english pooch also caught some zzzzs under an air conditioner
Some companies have been promoting air-conditioned kennels on social media
